One of the first thing in Search Engine Optimization for a website is to post the website to Web Directory services, so as to help the search engines in finding the website and can index along with millions of other similar content websites. The main purpose of the directory submission is to generate huge traffic to the website.
It is not like that anyone can do the Directory submission, without any in-depth knowledge of SEO expertise. SEO itself is a vast arena to operate and directory submission is one of the ways to start it properly. There are automatic submission and manual submission to go about it.
Seeking the expertise of a legitimate company for doing your directory submission needs is necessary, as any improper method applied for posting can be disastrous for your website as Google and other popular search engines can ban the website from their listings.
There are free web directories as well as paid directories existing for submission of your website. They both have their own advantages and disadvantages. As internet with cluttered with small and big thousands of these types of services, you may have to filter for submitting in only the top class directories. Submitting in each and every directory is also not a wise practice as it can eat up all of your marketing time for a single cause and also can lead to spam. Some directory submission services can take up to years for adding your website in their database.
With proper care taken and doing some hard work can certainly increase the back links of your website and assures recurring search engine robot visits. Over a time period, you may notice in standard back links pointing to your site, after all the junk links fading away by which your website will be moving up in the search engine rankings. Implementing other SEO services along with Directory Submission of your website will certainly benefit the site and ensure in getting traffic as well as good rank for your website.