One of the most important factors for any online business owner is generating traffic to their website. If you have nobody visiting your website, your online business is like a shop in a dark back-street with the lights off and the shutters down. Nobody knows it’s there and nobody is coming in to browse.
Here are 7 quick and easy ways to boost your website traffic.
1. Tag Your Keywords
Applying proper tags to your keywords will increase website traffic because it’s how search engines scan your pages. Ensure you insert your keywords into you title tags, header tags and meta tags. Also use alt tags to provide a text description of a graphic or photo.
2. Add New Content On a Regular Basis
Content is essential for traffic and a top search engine ranking. Give visitors and search engines a reason to visit and index your site. Present regular, optimized content and you’ll boost your website traffic.
3. Obtain Suitable Incoming Links
The more websites which link to your website the more important search engines will apply to your website. But not all links are the same. Search engines pay more attention to links from websites which are well-known and reputable.
4. Use The Social Networks
Social networks can be very effective to boost website traffic. Get involved in chat rooms and forums are specific to your specific niche market. Connect and interact with your target audience. If you always offer value your social audience will want to have a look at your website.
Advertising, when handled smartly, can be used to showcase your content and products or services. Pay Per Click (PPC) advertising enables you to control the advertising budget on a daily basis. Once you’ve perfected your PPC ads the return on investment can be exceptional in terms of traffic and sales.
Videos are a great way to get website traffic for free. They can be produced simply and quickly. Statistics show that any type of web page that has a video on it is much more likely to reach the first page of Google.
7. Build A Customer Database
Building a customer database of email addresses makes it possible for to you send emails to people who have already shown an interest in your products and services. Getting a ‘warm’ prospect to return to your website will enhance your relationship with them and they’ll be more likely to buy from your website than a first time visitor.